Category Archives: Social Media

Is Industry-Specific Social Networking the Way of the Future?

Social networking sites come and go. Some last for a while then wither away. (MySpace anyone?) Others seem to be in it for the long haul. While they may do it in slightly different ways, they all accomplish pretty much … Continue reading

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So You Want to Start Using Social Media…

Many businesses have been reluctant to start using social media, and for good reason. While it can be a powerful medium, it also comes with a lot of legitimate concerns. Accountants and attorneys are especially leery of it, since they have … Continue reading

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When the Pope is on Twitter…

Even the Pope is on Twitter - Is your ATlanta Small Business ?

My client base consists primarily of attorneys and accountants. This is not an early adopter group of most new technology, and for good reason. They are saddled with all sorts of regulations that most businesses are not, and have to … Continue reading

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Overcoming Social Media Objections

social media

Many business leaders are starting to show some interest in the phenomenon that is social media, much to the thrill of their marketing personnel. But there is still a lot of confusion about this new medium, and objections abound. Below I … Continue reading

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Twitter Prank

Twitter users were hit yesterday with tweets and sometimes offending pop-ups that originated from exploiting a programming flaw. Twitter defines this as a prank rather than an attack or a hack. They also have assured Twitter members that no personal … Continue reading

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Using Facebook to promote your business in 5 easy steps

Facebook can be used to promote your business by building an Official Page.  You can open a Facebook business account that has limited privilege or you can use your personal account to create a Company Page.  Facebook only allows an … Continue reading

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Jazz up your LinkedIn profile in 5 easy steps

If you are going to use your LinkedIn profile to promote yourself or your business, be sure you jazz it up a bit.  Make sure your content is informative and interesting and that you use the new features and tools … Continue reading

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Using LinkedIn to promote your business – 5 easy steps

The possibilities for using LinkedIn to promote your business are practically endless. If you don’t know where to begin or are having trouble finding the time, try our five easy steps for promoting your business with LinkedIn. First, you need a personal … Continue reading

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Using social media to promote your business

As the market determines how social media will ultimately impact businesses, you should be positioning your company to take advantage of this new wave of advertising.  Depending upon your marketing strategy, you may decide to just test the waters or jump … Continue reading

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Promoted Tweets – lead or gold?

Promoted tweets have been with us for such a short time, but already declared a success by Twitter and doomed by the blogosphere.  Virgin America claims its fifth highest sales day for a special to Toronto launched by promoted tweets.  But they did have a 50% offer so … Continue reading

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