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Category Archives: Marketing
Managing Partners Speak about Marketing
I recently attended a great Legal Marketing Association session. A panel of managing partners shared their perspective on marketing and business development, and I wanted to share what I heard with you in case you can apply these ideas at … Continue reading
Posted in Marketing
Tagged business development, Marketing, Networking, Sales, Social Media, training
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Dating “Rules” for Business
It’s been a while since I was dating, but when I met my husband, the dating guide, The Rules, was all the rage. I must admit, I never read it, yet somehow managed to find and marry a man without … Continue reading
Posted in Marketing
Tagged client service, dating, differentiation, Marketing, Networking, relationships
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It’s Not How You Say It, But What You Say
The conventional wisdom to this colloquialism would seem to be backwards. Recently when I was in the office of a company I work with I had the chance to overhear the inside sales/appointment setter making some calls. Whenever she would … Continue reading
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What is Your Signature Customer Experience?
Today’s post is brought to us by our latest guest blogger, Nichole Bazemore. Nichole is an Atlanta-based freelance copywriter. Her company, Simply Stated Solutions, provides copy for sales and marketing materials (web content, press releases, newsletters, etc.) for small-to-medium sized … Continue reading
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The New Front Door
Around 10 years ago, I had to hire an attorney to help me with a dispute with a business partner. I asked around for recommendations and decided on Mr. Smith. I had never hired an attorney and had no idea … Continue reading
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2010 – A Year in Review
I recently celebrated the one-year anniversary of my company, and it’s hard to believe that a year ago I was getting everything together to launch it. I had no idea where this venture would take me, but had a plan in … Continue reading
Getting the Most from your Networking Efforts
Whether you love it or hate it, personal networking is one of the best ways to build yourbusiness. But are you getting the most from your efforts? We all have limited time and are being pulled in twenty different directions … Continue reading
What is the “Ooh” of You?
This article is brought to us by our latest guest blogger and freelance copywriter, Nichole Bazemore. Nichole spends her days writing about awesome small business owners just like you. She writes catchy, clever marketing copy that “cuts to the chase” for small businesses, … Continue reading
Simple Tips to Make You Stand Apart
Whether you are an entrepreneur or work for someone else, it’s vitally important that you conduct your business in such a way that you stand out from the pack. I constantly advise my clients on ways they can differentiate their … Continue reading
